Packaging Briefcase- mock up

I've now started to think about the collectables that will come with the chocolate bar. I've drawn my character designs from different angels so that I can see how the character's will look from different perspectives.

Afterwards, I started to think about what materials I could use for the mock-ups. For my first mockup design I decided to make it out of felt.

I used to the sizing that I wrote down as I guideline. I only made the mock up 4 inches tall so that I can see whether this design would be successful.

I added details to the clothing and face by using posca pens.

I think that the mock-up design is successful because I've thought about the 3D aspect and what materials would work best for my chosen target audience.

Comments

Packaging Briefcase- Previous Character Designs:

Packaging Briefcase- Character Designs:

Along with my packaging designs, I've decided that I want to produce collectables. I want to do this as young children like to collect toys and I think that this will encourage this target audience to keep wanting the product. Each collectable is going to be based off a benefit of dark chocolate so that there that the product can be educational based. So far, I have designed three characters. Hetty Heart, Merlin Moon and Sally Sun. I thought that giving them fun names would work for young audiences. After producing my character designs, I've started to apply colour to them. I think that the primary colour scheme works as children find bold colours more eye-catching. For the next stages, I'm still going to continue to create more character designs so that I can develop them even further. Also, I'm going to continue to produce more designs so I create more collectables. As I've designed characters based on the benefits of eating dark chocolate, Veronica advised m...

Packaging Briefcase- Sally Sun Packaging In Colour:

For this piece of work, I've now started to add colour to my designs that are for the front of my packaging. I'm happy with the colour scheme as even though they're all bold colours, I believe that they work well together. To improve this design, I think that I should try experimenting with a different colour scheme for the logo as I think it's blend in too well with the rest of the packaging. Also, I may try and apply more uses of pattern to see if that make my design even more effective.

Illustration & Application- Paige Maddox

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