Packaging Briefcase- Merlin Moon Packaging In Colour:

For this design, I continued to use the limited colour scheme of red, blue and yellow. I like how the design turned out based on the uses of shapes and pattern. However, I do think that this design could be improved even further by adding more patterns on the moon shape as it has a lot of spacing which makes the design look too simple.

Another improvement that I need to make is based on the colour scheme that I've applied to the logo.

I think the red clashes too much with the design. Therefore, I'm going to try and experiment with a variety of colour schemes for the logo to see what colours would work best.

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Packaging Briefcase- Previous Character Designs:

Packaging Briefcase- Character Designs:

Along with my packaging designs, I've decided that I want to produce collectables. I want to do this as young children like to collect toys and I think that this will encourage this target audience to keep wanting the product. Each collectable is going to be based off a benefit of dark chocolate so that there that the product can be educational based. So far, I have designed three characters. Hetty Heart, Merlin Moon and Sally Sun. I thought that giving them fun names would work for young audiences. After producing my character designs, I've started to apply colour to them. I think that the primary colour scheme works as children find bold colours more eye-catching. For the next stages, I'm still going to continue to create more character designs so that I can develop them even further. Also, I'm going to continue to produce more designs so I create more collectables. As I've designed characters based on the benefits of eating dark chocolate, Veronica advised m...

Packaging Briefcase- Sally Sun Packaging In Colour:

For this piece of work, I've now started to add colour to my designs that are for the front of my packaging. I'm happy with the colour scheme as even though they're all bold colours, I believe that they work well together. To improve this design, I think that I should try experimenting with a different colour scheme for the logo as I think it's blend in too well with the rest of the packaging. Also, I may try and apply more uses of pattern to see if that make my design even more effective.

Illustration & Application- Paige Maddox

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