Packaging Briefcase- Sally Sun Inside Packaging

After making my front packaging designs, I've now started to make the designs for the inside.

For the inside of my packaging, I wanted it to contain the uses of pattern, bold colours and having an illustration of each character inside. Next to each character, there will be code that can be scanned that could take audiences to the 'Feel Good' Website. The website will give a brief backstory to each character and there will be educational elements included.

So far, I am happy with my outcomes for each design because I've used a limited use of colours that are eye- catching for a young audience. Also, the colours and patterns used linked the character/ collectable.

For the next stages of my work, I'm going to produce designs that would be for the website and I'm going to create designs for the back of each of the packages.

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Packaging Briefcase- Character Designs:

Along with my packaging designs, I've decided that I want to produce collectables. I want to do this as young children like to collect toys and I think that this will encourage this target audience to keep wanting the product. Each collectable is going to be based off a benefit of dark chocolate so that there that the product can be educational based. So far, I have designed three characters. Hetty Heart, Merlin Moon and Sally Sun. I thought that giving them fun names would work for young audiences. After producing my character designs, I've started to apply colour to them. I think that the primary colour scheme works as children find bold colours more eye-catching. For the next stages, I'm still going to continue to create more character designs so that I can develop them even further. Also, I'm going to continue to produce more designs so I create more collectables. As I've designed characters based on the benefits of eating dark chocolate, Veronica advised m...

Illustration & Application- Paige Maddox

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